Seven-Point Game Plan for a Winning Broadband Co-op Strategy
Today’s show tackles the topic of co-ops. They are covered in my report on alternative funding, but a group in Colorado brings another dimension to this tactic.
My guest Frank Ohrtman, former manager in the Colorado Office of Information Technology, explains how his regional co-op unites the efforts of co-ops within 40 of the state’s 64 counties. Bringing these dispersed organizations under one umbrella enables all the communities to benefit from some economy of scale when it comes to planning, executing creative broadband tactics and leveraging best practices.
Ohrtman shares with listeners a 7-point strategic plan for maximizing the efforts of co-ops and other organizations working with community stakeholders to bring broadband to the area. He also gives our audience a few recommendations on how to build and effectively manage a regional co-op. Don’t miss this interview (the archive will be at this URL if you miss the live show).
How local businesses can fund your broadband buildout
Yesterday, listeners learned about the power of having local businesses fund broadband projects, particularly in urban areas where there’s a misconception that everyone in the big city has all the broadband they need. OSIsoft CEO Pat Kennedy describes how and why his company is underwriting a buildout in San Leandro, CA.
Are there several local businesses that care about your community economic development? They don’t have to be ISPs or even tech companies. Get three or four companies together that will benefit directly from a highspeed network, and who care about the community overall prospering, and present them with a vision of what broadband can do for your community. You’ll be surprised with the results.
Listen to Kennedy discuss what steps are important to make this tactic work. Though you have to work hard to get all the pieces to fall into place, this is a manageable process that can be just the ticket for generating necessary dollars for CapEx.
You can get gig service for under $100/months
You don’t have to live in South Korea to get 1-gig broadband speed for less than $100 a month. Gigabit Nation’s guest on Tuesday, CityLink Telecommunications CEO John Brown laid out just how you do that.
This show took on two misconceptions that appear to be holding some communities back from pursuing broadband. One is that the cost of deploying fiber is so expensive that you can’t keep the service affordable for most constituents. Brown contends that proper planning and effective cost management by ISPs can lead to a high quality network, and still give them room for generating profits from sub-$100 subscriber fees.
We also discussed the erroneous assumption that user-financed broadband networks cannot generate sufficient dollars for buildout, or to stay competitive over the long run. Brown presents listeners with insights from broadband projects that have residents and businesses paying for both the buildout as well as monthly operations.
Check out this broadcast and see how you can step up your cost management efforts without sacrificing quality.
Filed under: General analysis, Implementation strategies, Managing costs, National broadband strategy, Network business planning, Strategic thinking, sustainability, Tactical thinking Tagged: | Broadband stimulus, broadband strategy, community broadband, municipal broadband, rural broadband